Category market east

Renovating The Gallery

That’s right, you heard that correctly.

By the end of 2012, PREIT plans to announce formal plans for a complete, $300M overhaul of the The Gallery; a 1.1M square foot urban mall in the heart of Center City. The Gallery is not only located at one of Center City’s largest public transportation hubs (Market East), but it’s only a short walk from Independence Mall (Philadelphia’s most important tourist attraction).

Learn more about the potential renovation project here.

What’s in store for Market East?

Apparently, lots of potential changes.

Market East wants a new look. Not just the kind where sidewalks are repaired, new street lampposts are installed, and flashy news sidewalk banners promote the immediate area.

The city is looking for a complete overhaul.

New retailers (preferably big anchor ones), more street presence (because The Gallery is just not cutting it), and a glitzy, new Times Square look where advertisers will be lined up to invest in the US’ 4th largest media market.