Xfinity Live! is going to change the Philadelphia sports experience forever

Victory Beer Hall – Xfinity Live!

 
I have to start out this post by saying that this place is going to be bad*ss!

Not only will it be a modern entertainment complex, rivaling any other one like it in the US (or even the world, according to Ed Snider), but it will have Philadelphia sports history literally built into the walls. One of the bars is being constructed with bricks from the old Spectrum, and the Mitchell & Ness retail store will have an original basketball court from old Sixers games as well as original Flyers hockey dasher boards.

In other words, it seems like this project was very well planned and thought out.

There will be 4 major restaurants open for business at XL’s March 2012 opening: 1) Broad Street Bullies Pub, 2) Spectrum Grill, 3) PBR Bar & Grill, and 4) Victory Beer Hall (pictured above). Each one of these spots will be a great addition to the South Philly Sports Complex, and you can bet they will be packed before and after games. Who knows, they may even turn into regular lunch spots for Navy Yard employees.

Remember, the complex that’s set to open at the end of this month is a drastically scaled back version of what Comcast, Comcast-Spectacor, and The Cordish Company really have planned for this site once the economy allows for it.

If I had to guess, planning for Phase 2 will begin a month or two after Phase 1 opens. Success is imminent for Xfinity Live!.

“Philly Live!” is now “Xfinity Live!”

 
Some of you may look at this as bad news now that the “Philly” name has been dropped from this project’s moniker. Personally, I look at it as positive news for the project.

Why? Because now it has the financial backing of the US’ largest cable company, Comcast. It also means that the entire project first imagined will now have a better chance of being built at some point, hotel and all.

As hard as it may be to visualize this project’s significance, just know that it’s a big deal. It creates a whole new, year-round retail environment for the South Philadelphia Sports Complex, it keeps momentum going for South Philadelphia’s neighborhoods (adding much needed commercial real estate), it will feed off of the emerging Navy Yard, and it will add another tourist attraction for Philadelphia.

My guess is that with the stalled economy, Comcast was probably pulled in to really make “Xfinity” Live! all it could be; another Philadelphia venue that markets our local brands and businesses.